Your Cheerleader Can Fly Through the Air… But Can Your Insurance Stick the Landing? 📣🤸
- Kathleen Tran

- May 17
- 2 min read
Updated: May 20
Cheerleading parents will spend:
✔️ often $5,000–$10,000+ per season once you include:
monthly tuition
competition fees
uniform
shoes
practice wear
travel/hotels for competitions
extra tumbling classes
✔️ 14 hours in a freezing arena on a Saturday
…but somehow still assume, “I’m sure the insurance is fine.” 😅
Here’s the awkward part: many cheer athletes in Alberta have coverage limits that are surprisingly low compared to how intense the sport actually is.
And let’s be honest… cheer is basically:
“Throw Jessica into the air and hope everyone remembers the routine.”

Cheer Injuries Are Not Just “Oopsies”
Cheerleaders are athletes. Serious athletes.
They flip, tumble, stunt, twist, fall, catch people, and somehow smile through all of it.
Which means injuries can happen FAST:
Broken wrists
Concussions
Sprained ankles
Dental injuries
Torn ligaments
Back and neck injuries
One bad landing can turn into:
💸 Physio bills
💸 Dental bills
💸 Missed work for parents
💸 Time off work for older athletes
💸 Extra travel and recovery costs
Suddenly that “we’re probably covered” feeling disappears real quick.
The “Wait… That’s ALL We Get?” Moment
A lot of families are shocked when they actually look at their current coverage.
Because sometimes the protection for a high-impact sport is about as strong as a glitter hairspray hold after two routines. 😬
Many parents don’t realize there are affordable options available in Alberta that can help provide extra protection for:
✨ Accident coverage
✨ Fracture benefits
✨ Dental injuries
✨ Disability protection
✨ Hospital cash benefits
And no — this isn’t about wrapping your cheerleader in bubble wrap.
It’s about making sure one injury doesn’t financially body slam the whole family.
Protect the Athlete Behind the Bow 🎀
Cheerleaders train HARD.
Parents sacrifice HARD.
The least insurance can do is keep up.
Because if your child can survive:
Full-outs
Toe touches
6 a.m. competition mornings
Spray tan disasters
And pyramid falls…
…your coverage should at least survive a trip to the ER.
Want to learn more about affordable coverage options for cheer athletes in Alberta and British Columbia?
For a quote click HERE



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